Trying to encourage prospective employees to choose your business over others can have a lot to do with what you’re offering. People care about salaries and benefits, but they also want to know what kind of workplace you provide.
It’s easy to simply just expect people to want to apply for a job with you, but that expectation alone could be getting things off to a bad start. This is an agreement—a partnership. This means that you have to work to make your business one that people are going to want to work and stay at.
Challenge and Fulfilment
What might draw many people to apply for a job could be the sense that it’s the right step forward for them. The salary is undeniably an important factor, but people also want to look toward the future—they want to know where they’re going and how they’re going to get there. You can help with this by providing work that challenges employees, expanding their skills through experience and training. Part of this might be the relevant industry tools that you use, such as how docker extensions can be used by developers to create a competitive, confident user experience. It’s a fine balance to walk between a challenging work environment and a stressful one though, and a lot of it comes down to workload and the emotional nature of the workplace.
Warning Signs
Painting by negative example might give you a good idea of what you should look to avoid in your own workplace. The difficulty can come from how many of these issues might stem from your management structure, such as micromanaging, or how an uncomfortable, hostile or distrustful work environment can arise.
Throughout this process, it’s important to evaluate your own approach to managing and consistently ask if there’s something that you could be doing better. This means being open to constructive criticism—learning how to receive it properly and integrate it into your behavior. This is a learning curve, but without accepting your role in creating a positive work environment, you might begin to suffer the negative impacts of a high staff turnover and other issues.
Flexible Structures
Many people don’t want to give up their whole lives to work, and this is a conversation that often feels very topical when it comes to employment. It’s a notion that some employers might resist, but offering a positive work/life balance can be very appealing when you’re trying to bolster your workforce.
Due to the variety of industries in the discussion, this doesn’t have to be any one single thing. Some companies might be able to offer an entirely remote structure, but that won’t work for everyone. Instead, it might be that people get to pick and choose the days they work or can go home early some days. It might be a more hybrid-style situation that offers the benefits of both remote and office environments—there’s plenty of scope for you to customize what’s on offer to your advantage.
