The popularity of artificial intelligence (AI) has soared over the last couple of years, with organizations and individuals alike looking to automate a major chunk of their workflow. In the realm of digital transformation initiatives, there are several consumer-level applications that you can use for free to streamline your daily work.
In this guide, we’ll take you through 8 such free AI tools you can start using for free. Read on to find out which these are. Let’s dive in!
8 AI Tools for Content Creators and Marketers in 2024
Below are some of the best AI tools that content creators and marketers can start using in 2024:
1. Invideo AI
Invideo AI is a video editing tool that leverages the power of AI to help you create engaging videos in minutes, without any editing experience whatsoever.
While the tool itself has its very own online editor, the AI allows you to type in a topic so the tool can create a video for you, complete with its own script, voiceover, visuals, subtitles, and more.
It also allows you to add finer details, such as your preferred length for the video, the platform you’re creating it for, the accent you want the voiceover to be in, and more, to get results that are tailored to your specifications.
2. Gemini
Gemini is one of ChatGPT’s key rivals and is a product of Google. Released in 2023, Gemini works a lot like ChatGPT does, giving you responses to specific prompts across every possible industry and format, making it a valuable tool for digital transformation initiatives.
Unlike ChatGPT, however, you can also ask Gemini to give you images and generate multiple responses to your queries. It also allows you to run image searches, giving you the option to upload an image and gather information on what the product in it is and what it’s used for. What’s more, it seamlessly syncs to Google Docs, Sheets, and the company’s whole suite of services.
3. Notion AI
While Notion is among the world’s most popular productivity platforms, Notion AI extends its capabilities to help you create content, summarize it, generate drafts and rough copies, translate content, and even check your spelling and grammar.
As a result, it proves to be a versatile tool for a range of different tasks, making it ideal for people across every industry. The AI tools help enhance your productivity and save you the precious time you would’ve otherwise had to spend doing tasks manually.
Last but not least, it also has support for multilingual inputs, making it perfect for people across different linguistic backgrounds.
4. Grammarly
Anyone who’s written content in the past or does so for a living knows how important Grammarly is to their workflow. In the field of digital transformation initiatives, this writing assistant goes beyond traditional spelling checks and enhances your writing’s engagement, clarity, and correctness to ensure you write copy that’s error-free at all times.
It can be tailored to review copy in a range of dialects, from British English to American, Canadian, and even Australian English. While you can access it via its website, Grammarly also features a Chrome extension that offers suggestions no matter which platform you’re writing on, such as Notion, Google Docs, Google Sheets, Microsoft Word, and so on.
5. Copy.ai
Writing original and engaging marketing copy every day can be challenging, and requires one to keep up with pop culture, current affairs, changes in customer behavior, and so much more.
However, with Copy.ai, one of the best AI tools, you can get some support with its range of tools that help you generate anything from product descriptions, webinar titles, cold emails, slogans, and even ad copy, among others.
All you need to do is choose from over 30 generators based on your needs, enter your text description, and you’re good to go. Once Copy.ai generates results based on your prompt, you can directly copy them or ask the tool to regenerate them for different results.
6. Toolsaday
Writing emails to clients as someone in sales can be challenging. Rejection rates are high, and open rates are often abysmally low. However, with Toolsaday, you can generate engaging marketing emails with ease by simply entering the purpose of the email you want to send to your recipients.
The tool can also generate subject lines for emails and can respond to one if you enter the email in the text description. In a matter of seconds, the tool whips up an email that you can directly copy to Gmail or Outlook, make a few tweaks, and send.
7. Craiyon
Advancements in technology have also led to digital art and illustrations witnessing immense demand the world over, and with Craiyon, you can enter a description of the image you want and choose from multiple styles—art, drawing, or photo—and Craiyon will generate the right image for you.
The tool also has a Negative Words section where you can type a color or characteristic you don’t want to see in the result.
So, if you don’t want your result to have the color red, you can simply enter it in the description box, and the tool will generate results accordingly. This tool is thus perfect for illustrators and digital artists to get inspiration and references for a range of projects.
8. Lumen5
Video editors and videographers, too, have a range of tools that can help them with their daily workflow, and one of these is Lumen5. This is one of the best AI tools for making eye-catching and engaging videos in minutes.
All you need to do is choose a template and format and add your content in the form of an uploaded article, an outline, or an online article, and the tool will generate a video for you. You can also use the tool to generate videos with background music and voiceovers, making them seem more life-like.
Wrapping Up
When it comes to selecting the best AI tools, the options are abundant, leaving you spoiled for choice in the ever-evolving landscape of technology. Make sure you explore these tools to find the ones that best suit your needs and workflow. Whether you’re a content creator, marketer, or someone looking to streamline your daily tasks, the tools mentioned above—including a video maker app—offer powerful capabilities to enhance productivity and creativity.
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